Gamification and Professional Development: An Assessment for Capacity Building Among Construction Workers

Resumo

The objective of this study is to examine how gamification and teaching-learning techniques might help construction professionals improve professionally. This was a qualitative study, including case studies as a tool. We chose a medium-sized construction business based in Salvador, Bahia to conduct field investigation. The study identified the construction worker profile; the gamification elements best suited to worker training, development, and education based on the player styles of the Explorer and Socializer archetypes; and the teaching-learning strategies best suited to workers who preferred the Accommodation learning style. This article argues that gamification-based training and development programs may benefit workers, construction sites, and professional training in the construction industry. The study brings the conceptual-theoretical advancement of training and development in the construction industry much closer to the reality of construction sites, as well as introducing an innovative technique such as gamification to facilitate laborer learning and aid in the adaptation of training to the specific needs of this audience. The number of construction sites analyzed, and the sample size are both limitations.